Written by
04 June 2024
•
4 min read
Nestled on Auckland’s St George’s Bay Road sits Matisse’s brand new Flagship Showroom - a showcase of their luxury interior furniture collection. Beyond serving as a showroom, 130 St George’s Bay Road stands as a moment of evolution for Matisse and a celebration of their design partnerships, nourished over 38 years of business.
We speak to the founders of Matisse, Jeanne and Alan Bertenshaw, about their beautiful new space and how the design works to inspire and highlight the Matisse experience promised to every person who walks through the door.
Visitors stepping into Matisse's new flagship showroom can anticipate an immersive experience unlike any other in New Zealand. The space showcases an extensive collection of fifteen of the world's most renowned brands in furniture, kitchens, bathrooms, wardrobes and lighting. Developed through a collaboration between our brand's design teams and partners, including B&B Italia, Arclinea, Rimadesio and Cassina, with local input from interior architects Bureaux, the showroom exudes an international design level not experienced here before. From meticulously curated displays to expertly fashioned vignettes, visitors will encounter a diverse range of styles from the world’s greatest designers like Patricia Urquiola and Antonio Citterio, creating an environment that sparks creativity and inspiration.
The design concept for Matisse's new Parnell showroom draws inspiration from a fusion of global design influences and local sensibilities. Our aim was to create a space that not only reflects our commitment to supplying the world’s finest furniture and interiors but also celebrates the vibrant design culture of New Zealand. Matisse's premium ethos permeates every aspect of the showroom, from the meticulously selected materials to the seamless integration of cutting-edge technology. Each element has been carefully considered to evoke a sense of luxury and sophistication, ensuring that every visit is a memorable experience for our clients.
When approaching the floor plan for the showroom, our team placed a strong emphasis on creating a dynamic and fluid space that would both inspire and delight visitors. Colours and textures were carefully chosen to complement the diverse range of products on display while also creating distinct zones that guide visitors through their journey of exploration. Natural light floods the space, highlighting the richness of materials and adding a sense of warmth and vitality. The clever addition of a Mezzanine level with large voids presents an opportunity for visitors to gain a panoramic view of the ground floor, adding details usually missed and not appreciated, adding a harmonious and engaging environment that showcases our curated collections to their fullest potential.
The layout of the showroom has been thoughtfully designed to enhance the customer experience and facilitate seamless product exploration. Upon entering, visitors are greeted by a series of displays that showcase our most iconic pieces and latest offerings. As they navigate through the space, they encounter a variety of immersive environments that highlight different design aesthetics and lifestyle concepts. Interactive elements and digital displays provide additional context and inspiration, allowing visitors to envision how each piece could enhance their own living spaces. The showroom's open-plan layout encourages exploration and discovery, while strategically placed seating areas invite visitors to linger and engage with the products on a deeper level. Overall, the layout fosters a sense of discovery and encourages visitors to embark on their individual journeys of inspiration and creativity.
Matisse's brand-new Parnell showroom represents not only a physical space but a culmination of decades of dedication to providing the highest quality in furniture and interior design. Designed to showcase their luxurious furniture collection and celebrate their longstanding design partnerships, the space offers an immersive experience like no other in New Zealand. Discover carefully curated displays featuring some of the world’s most renowned designers and be invited to explore, discover, and be inspired.
Whether you're seeking inspiration for your own home or simply appreciate fine craftsmanship and design, a visit to Matisse's new flagship showroom promises to be the perfect way to find and bring your dream space to life.
Find out more about Matisse on ArchiPro.