Guided by nature: a wool carpet collection made for Aotearoa

Bremworth is constantly developing products made for homes in New Zealand and Australia – utilising natural wool and crafting colourways that honour the vast and varied landscapes of the places we call home. The latest collection has been designed with some of Aotearoa’s leading interior design experts.

In Te Reo, āhuru means ‘warm and cosy’, a fitting description for Bremworth’s latest 100 per cent wool collection. Each design within the collection has been inspired by nature in some way – from the rolling hills and majestic mountains to the vibrant native wildlife and enchanting flora. Every hue tells a story of the land it hails from. 

“The velvety look of a plush pile is always popular with designers and never seems to go out of fashion. What changes and sets them apart is colour, and with our Āhuru collection we wanted to move away from standard colours so we collaborated with designers to inject some fresh colours. I feel we are generally ahead of trends at Bremworth and these colours are no different,” says Bremworth product consultant Lily Ng. 

The stunning colour palette was curated in collaboration with Emma Hayes (Emma Hayes Textiles), Liv Patience and Toni Brandso (Material Creative), Kristen Basra (Spatial Studio) and Annique Heesen (Gezellig Interiors).

“Getting each designer to create a moodboard using their colour was a major coup, you can see the thought process behind the colours. This in turn helps our customers select a scheme and visualise it in their own homes, giving them the confidence to choose colour without the guesswork of what to match it with,” says Ng.

“We have honestly loved working with all the designers, they have all been so gracious and generous with their time. The brief was simple, use ‘nature’ as your inspiration. Each designer was selected based on their style and design aesthetics – they all have their own unique look, so I was confident we weren’t going to get the same colour from any of them.”

Kiokio

Bremworth’s Kiokio carpet is a rich rose brown, influenced by the Kiokio fern. It is a warm, bold colour that also brings a sense of tranquillity and harmony to a space. In the moodboard by Material Creative’s Liv Patience and Toni Brandso, the colour has been paired with natural timber and textures such as sandstone, along with complementary, refreshing mint accents.

Koromiko

Borrowing its name from the Koromiko plant’s leaves, used dry in the practice of Rongoā, this carpet’s grey-green tones bring a sense of peace and comfort. A beautiful combination with Emma Haye’s Nebula Mist wallpaper, Equinox timber from Vida Space and textiles including Element Mineral from James Dunlop and Adobe Husk from Mokum Fabric, Kristen Basra from Spatial Studio has demonstrated it’s a colour that can be easily envisioned in any space.

Toka Ma

Toka Ma is a light, earthy and natural ecru colour synonymous with the rugged and untamed Glenburn region, found along the lower eastern coast of the North Island. Intended to help open up your space, making it feel bigger and unrestrained, Gezellig Interiors’ Annique Heesen suggests using it as the canvas for other beautiful, natural elements – think rich linens, mocha tones and organic timber forms.

Moss

Just as its name suggests, Bremworth’s Moss carpet is a beautiful moss green. Soft and soothing, it’s described as the 'new neutral' – evoking the feeling that comes from being in Aotearoa’s lush native forests where it is a natural carpet. Use it alongside bronze finishes and dark timbers to create a rich, encapsulating palette as Lily Ng has done with her moodboard.

Kāmahi

The warm mauve tones of the Kāmahi tree trunk are earthy and grounded. In Bremworth’s Kāmaki soft pile carpet, this translates into a stunning clay-like colour that pairs well with neutrals and brings warmth to any room. In her moodboard, Emma Hayes has paired the carpet with her Wash wallpaper in Plum, a beautiful Flow by Coem tile from Artisan Collective, Alpine Tussock from James Tunlop and Tennessee Tussah from Mokum Fabric. 

Kākaho

The colour of this carpet in the Āhuru collection borrows its beauty from the flower stem of the toetoe, a grass native to Aotearoa. Described as a masterpiece woven in nature’s palette, the Kākaho carpet evokes tranquillity.

Ruru

The final colourway in Bremworth’s new collection is Ruru (morepork), designed to transport you to the lush isles of Lord Howe Island and Norfolk Island. A captivating, rich blend of grey-brown, it’s also a nod to the voluminous plumage of New Zealand’s native morepork owl. 

When choosing wool carpet, it’s important to choose a design that is both functional and aesthetically pleasing. Āhuru has so many inherent qualities like warmth and comfort underfoot, as well as insulating and acoustic benefits.

“Carpet is not something we change often, so start by selecting a carpet you love and use this as a base and build your scheme around it. If you are choosing from this collection, then look at each designer’s moodboard. Decide which resonates with you the most and go from there,” says Ng.

“Once you have narrowed down the choices, get samples and put it down where it will be going and live with it for a few days to make sure you still love it. Lighting and wall colours can change the appearance, so this step is very important.”

Explore the new Āhuru collection from Bremworth and find the right hue for your home.