More is more - Misc. AU
More is more

More is more

Big, bold and beautiful is what it’s all about in terms of soft furnishings at the moment. Glamour is in, and pared back is being challenged. We had a chat to Icon Textiles about what’s on trend and how the maximalist concept is taking shape.

Words by IconRadford

In a direct contrast to the pared back Scandinavian aesthetic that’s been at the forefront of design for the last few cycles, bright, big, statement textures and designs now reign supreme.

“We’re seeing more and more large designs incorporating oversized floral and animal prints coming through from Europe,” Icon Textiles’ Claire Drake says.

Designers are embracing glamour and statement with highly decorative patterned interiors. “We’re seeing this being picked up particularly in hospitality settings,” Claire says. “In Wellington’s new Lulu Bar, for example, the decor uses exuberant large-format patterned wallpaper and palms in a Pacifica interpretation of the trend.”

“While there is a lot of glamour at the moment, a lot of it is quite subtle. It’s more in the rich textures, details and large patterning, as well as the layering. Wallpapers instead of paint, cushions with contrasting backs and fronts in plush velvets and raw linens.

What’s particularly attractive about the luxe trend is that elements of it can easily be incorporated into all sorts of settings. “Even the simplest, most contemporary house can incorporate some of it. It’s a new experience for people who have just started doing up a house or are building for the first time in a while. This is the richest that we have seen trends for a long time.”

Icon Textiles represents Europe’s leading print designers and completely embodies current trends with their collections.

With showrooms in Auckland, Wellington and Christchurch, Icon Textiles’ spaces are widely used by architects and their clients as places of inspiration. Make sure you visit Icon Textiles on ArchiPro here to immerse yourself in the latest fabric and wallpaper design.

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