By NZ Panels Group
Icebreaker's new flagship store in the Commercial Bay Precinct is a lesson in retail class. The design by Pennant and Triumph has created a stunning environment to showcase Icebreaker's natural merino clothing. Authenticity and thought for reflecting the brand story in the materials are evident in every design detail, crafted expertly by the joinery team at Retail Dimension.
Crown Cut American Ash Veneer from Prime Panels has been used for the wall panelling and joinery throughout the store, offering a relaxed and natural timber texture to combine beautifully with the natural merino garments on display.