The Beetle Stool by GUBI from the Danish-Italian design duo Enrico Fratesi and Stine Gam. A playful design reinterpreting the characteristic elements of the beetle while maintaining comfort and functionality. Contrasts are often key to their inspiration working strictly within the Scandinavian approach to craft, simplicity and functionalism with a strong emotional pull towards concept behind each piece.
Established in 1997, Cult (formerly Corporate Culture) was formed to provide not only exceptional designer furniture, but also a high level of customer service, a combination not yet experienced in the Australian marketplace.
In his endeavours since then, company founder and director Richard Munao have built one of the most comprehensive collections of brand partners in Australia and New Zealand. Cult has grown from its first location in Sydney to now include showrooms in Melbourne, Brisbane and Auckland as well as distributors in Canberra, Adelaide and Perth.
In addition to founding Cult, and supporting strong international partners like Fritz Hansen, Carl Hansen & Son, &Tradition, HAY and Gubi, in 2017 Cult launched Nau, a contemporary collection of Australian made furniture, lighting and accessories by a collective of Australia's most curious, talented and spirited designers.