Telstra Stores

By Geyer Design

Profile
Telstra Stores banner

Geyer designed Telstra’s Melbourne Discovery store, and their Sydney Icon store, in carefully-choreographed customer experiences achieving their objective to create a new, world-class concept where customers and staff can experience a ‘Brilliant Connected Future’ and ‘Improve the way our people live and work’.

By facilitating bespoke design methodologies through deep collaboration and ideation with Telstra, Geyer instigated significant changes that inspired deep improvements with technology and the physical environment bringing customers, staff and Telstra’s products and services seamlessly together.

The design integrates evolving technologies into every customer’s interface and bridges the previous divide between physical and online interactions using a behaviour-centred design approach.

The concepts of ‘connectivity’ and ‘discovery’ are secured through spatial volumes, component design and communications integration that curate technology-laced stories.

" Collaboration, transparency and a genuine desire to immerse in our business have all been exceptional traits of the Geyer team. It helps that they are also very genuine and authentic characters "

- Stephen Eyears, Director TCW Retail Operations, Telstra.

Client

Telstra

Location

Melbourne & Sydney

Building Area

Melbourne: 1,400m²
Sydney: 480m²

Melbourne Discovery Store
Melbourne Discovery Store
Melbourne Discovery Store
Melbourne Discovery Store
Sydney Icon Store
Sydney Icon Store
Sydney Icon Store

Professionals used in
Telstra Stores

Geyer Design
Geyer Design
Interior Designers

More projects from
Geyer Design

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About the
Professional

Geyer is a strategic design consultancy. 

We believe in making a difference through understanding people and thinking differently. With tomorrow in mind, we use strategy-led design to create intelligent places that help our clients and their communities succeed. Designing for tomorrow, today.

It is an exciting time for Geyer.

We have been and will continue to be, a practice in transition - adapting and evolving in response to our rapidly-changing and complex world. We are proud of our ability to be adaptable and responsive to our clients’ changing priorities.  We are focussed on building creative long-term partnerships with our clients to ensure their interests are at the heart of everything we design and deliver. We apply our depth of experience, research, creativity and innovation in design thinking to each of our projects.

Working towards creating a better tomorrow, today.

Our Journey

Since launching in Melbourne in 1977, we have made it our mission to champion intelligent, timeless design, bringing our dynamic, youthful energy to a range of projects for major brands and high net worth clients across the world.

Our capacity to deliver innovative design has been our hallmark for over four decades – in fact, the Geyer DNA is made up of people who are future-facing, strategically-focussed and design passionate.

We are also constantly evolving, creating strategic partnerships that collaborate with the diverse and talented Geyer people. Together these interdisciplinary teams approach problems from multiple vantage points, working together to create and deliver value for our clients.

At ArchiPro we recognise and acknowledge the existing, original and ancient connection Aboriginal and Torres Strait Islander peoples have to the lands and waterways across the Australian continent. We pay our respects to the elders past and present. We commit to working together to build a prosperous and inclusive Australia.