Revitalizing the AMF Bowling experience at Crown Casino with a dynamic entertainment venue featuring restaurants, bars, arcade games, laser tag, and luxurious function spaces across 4500sqm, designed to reflect the Crown aesthetic.
AMF Bowling engaged TONIC as Project Architects and Interior Designers to develop an existing concept, and update their entertainment venue within the Crown Casino, Melbourne. The client's notion was no transforming the venue into an entertainment experience that moves beyond bowling. Including restaurants, bars, state-of-the-art arcade games, cafe, laser tag arena, function rooms, and a luxe VIP bar and function area. The design strategy needed to create a series of separate but connected, flexible hospitality spaces across two levels and 4500sqm of internal space. The fit-out was approved with the guidance of Crown Casino, ensuring the final result reflected the aesthetic of the Crown experience. This flagship entertainment venue will set the benchmark in Australia for the AMF Bowling portfolio.
Photography: Christopher Frederick Jones (Images) & Morteza Halimi (Film)
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