Mr Pickles offers an experience of contrasts - light and fresh in the day, moody and refined at night. The identity uses a 1920's inspired typeface to honour the Charcuterie intro in the menu and the quality of the food experience. We paired the word-mark with colours from the fit-out and worked with the talented Loryn Englesman on a series of illustrations. Each jar illustration captures the happenings at Mr Pickles on any given night. Pickle people enter here!