Capturing the vibrant essence of Nanjing Road through innovative design, featuring framed laser cut panels, blue stone tops, and timber cladding that reflects authentic Chinese culture.
The design intent is to capture the essence of Nanjing Road, a main shopping street of Shanghai and the world busiest shopping street. The characters of the street are full of colourful billboard of any type, neon & building lightings.
The essence of the street has been re-created on the tenancy shopfront by introducing framed laser cut panels & recesses. Blue stone top and black tiles provide solidity, where on the hand; the timber cladding carries the implication of authentic Chinese culture.
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