Project team
- Fluid Interiors
- jonoparker.com
We’ve recently been involved in producing the cabinetry for an exciting project on Ponsonby Road for Loveless Friday, one of New Zealand and Australia’s most beloved jewellery brands. This fit-out by Team Fitout showcases a stunning blend of artistic design and expert craftsmanship, resulting in a truly unique retail space.
We worked closely with our friends at Team Fitout, manufacturing and installing bespoke elements including a custom stainless steel jewellery table that serves as a striking centerpiece, and mitred seat and display boxes that add both style and functionality.
The overall design by wonder. group features remarkable details such as curved walls and arches, as well as a custom-made, hand-carved ear sculpture standing over one metre tall.
These elements come together to create an inviting and memorable environment that perfectly reflects Loveless Friday’s brand identity.
DETAILS
- JEWELLERY TABLE — plywood substrate structure wrapped in polished stainless steel, with a 12mm MDF substrate upholstered in Warwick fabric (Duke Blush)
- SEAT AND DISPLAY PLINTHS — 18mm MDF mitred boxes, painted to match Aalto Nymph
- MIRROR —12mm white melamine substrate and mirror, with onsite mirror application by the fit-out team
- Completed
- 2025
- Building style
- Art Deco
- Client
- TEAM Fitout
Like this Project?
Hire Fluid Interiors
Professional Reviews
Professionals used in
this project
The practices and trades credited on this project.
More projects from
Fluid Interiors
Other work by Fluid Interiors, across every category they build in.
More in
Interiors
Everything else in Interiors, from every practice on ArchiPro.
Next Project
Keep scrolling
























