Project team
- Nexus Designs
- Foliolio
Viridian Stock & Trade: A collaboration with GCS delivering comprehensive solutions for glass processors and glaziers, featuring a vibrant visual strategy that emphasizes the craftsmanship and essential tools of the trade.
Viridian’s ‘best of both worlds’ partnership with industry leader Glazing and Construction Supplies (GCS) provides a complete product and support solution offering advice, hardware, equipment and consumables to a national stock and trade market. Revolving around the ‘everyday world’ of glass processors and glaziers, a holistic visual strategy combined ‘Glass to Go’ messaging, bold typography and fresh colour, with quirky configurations of tools and consumables bringing the ‘ordinary’ to life and reminding the market of the importance of their craft and needs.
Viridian Glass Australia
Commercial Building Products & Manufacturing
Visual Strategy
Photography Art Direction
Publication Design
Emma Barrett Product Photography, Foliolio Project Photography
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