More than a surface: Why early material selection matters

Both of these options can achieve exceptional design outcomes. Where natural stone’s strength lies in its character and organic variation, porcelain delivers consistency and precision – each with its place in modern home and landscaping projects.

“The decision generally starts with the look the client is trying to achieve,” says Marnie. “If a client wants every piece of paving to be completely uniform, porcelain is often the preferred choice.”

From pool surrounds and outdoor paving to interior flooring, walls and feature elements, both are equally suitable. However, porcelain can offer advantages in certain scenarios. 

“Porcelain performs particularly well when deck jack systems are required. If there isn’t a solid base underneath, some clients prefer porcelain because it eliminates concerns around natural variations or potential hairline movement over time.”

A shift seen since Natural Stone Imports began in 2016 is the understanding and involvement of clients. 

“When we first started, many customers weren’t fully aware of the possibilities available with natural stone. New Zealand was very concrete-focused at the time,” says Marnie.

Today, social media, online inspiration platforms and global design exposure have transformed how clients approach material selection. “Clients often come to us with specific reference images and a clear vision of the look they're trying to achieve. They have already done a significant amount of research before making contact.”

Beyond aesthetics, there are key considerations homeowners and specifiers need to understand. 

• Maintenance requirements: While most natural stone products are fairly low maintenance, it should be a consideration in terms of ease of cleaning and resistance to general household chemicals.
• The environment: When selecting outdoor paving or pool coping, consider whether it will be exposed to direct sunlight. If it is, select a lighter colour that remains cooler underfoot.
• Availability and timing: Material lead times and supply can impact project timelines if they are outside of our regularly stocked products.

Early engagement allows each of these to be considered. “We don’t just supply stone. We can help ensure the selected material aligns with the project’s design intent, performance requirements, budget and installation considerations,” says Marnie. “Having these conversations early in the process often saves time, reduces costs and leads to a better overall outcome for the client.”